BBC iPlayer: the return of ‘beta’
Sam Phillips, December 1st, 2007 7:21 pm
Google and the like have lulled us into a false sense of security about the word ‘Beta’. It’s hardly worth listing examples so I’ll just remind you of one: Gmail is still in beta, three and a half years later. Everyone I know uses gmail. It’s like saying that television is still in beta.
But of course, ‘beta’ is very much part of Web 2.0 marketing and, on the other hand, pragmatism. Release early, learn quickly, and realise that users are - generally - the best judge of products. They’re certainly the best barometer of their success.
Unfortunately, when it comes to BBC iPlayer, beta means what it meant 10 years ago - ‘not finished. At all’. And to call it a public beta is ludicrous. You need support for an operating system other than XP? Go fish. How about you prefer not to use IE to access stuff? Go fish. How about you don’t really feel the love for Windows Media Player? Go fish. Or maybe you think that the days of broadcasting rights, where the money is in the advertising/product placement etc, rather than the content of the show, are over and that DRM is little more than a throwback to the now-antiquated idea that the money is in the copyright?
Yeh. Fishing time for you. ‘Public beta’ my foot.
I presume, although I cannot say as I have no information either way, that my biggest annoyance with iPlayer also stems from this ridiculous corporate obsession with DRM. This is when programmes, some weeks, are not available for no apparent reason. Pretty much all I want to watch is Later with Jools, Have I Got News For you, and Never Mind The Buzzcocks. Everything else is on at a convenient time so I watch them live. These three programmes, however, I had got into the habit of missing (even if I was around and near to a TV) on the basis that I could download them on iPlayer, as I had been doing for several weeks.
Therein lies the rub. These programmes and - judging from the message boards, others - are not always available. With no explanation, stuff just isn’t there. First I thought that maybe the search facility was broken, so I trawled through the annoying navigation to confirm that these shows were, indeed, not there.
No wonder iPlayer doesn’t allow you (as far as I can tell) to subscribe to a programme and have it download automatically every week. This would instantly break when, with no explanation, programmes disappeared.
So please, dear BBC, ditch your obsession with DRM and please tell us why stuff is disappearing. This will mean that you can keep people happy and move onto non-Microsoft products. Oh and dear reader, take a look at a different view of this subject. Tell me that programmes dissapearing isn’t a consequence of DRM and its underlying reasoning, and I’ll blame something else - next in line on the blame train is the stupid iPlayer interface, and in particular the context menu. Seriously guys, that menu belongs on a serial generator. I half expect to have homemade metal thrashing out of my speakers every time I open it.









3 Comments:
The DRM issue I could care less about. I understand the BBC need to have some form of content protection… what’s more worrying is how they’ve managed to spend ridiculous sums of money to come out with a broken, single platform beta.
I suspect the programme disappearance (given the programs you’ve listed) may have something to do with the deals made with individuals appearing on them. There may be limitations on distribution of performances, based upon contract rights held by other parties (record labels etc.).
Comment by Pete — December 3rd, 2007 @ 6:06 pmAs regards platform, the whole thing seems rather flakey and half-hearted. Plus the software is only one league down from Quicktime in its continual badgering, and a competitor with Firefox for mem usage.
When it comes to programmes, there may be reasons for the various disappearances (although I’m not sure which celebrities appear on _The Tudors_), and I don’t care about them. The whole problem with iPlayer is it’s schedule-based. I don’t care when something was on; I just want to download it *now*. If the whole thing was oriented towards the programmes, then a page would exist for every single one. And this page could have a quick message saying “we’re not showing it this week because of some lame contractual problem”.
It’s the mystery of it all that I resent, and it leaves me to believe only that they have some sort of bottleneck, DRM issue or other technical problem stopping them from creating a reliable service. Because until I can trust that I can miss the programmes, I can’t use it! It’s that simple; it’s useless without reliability and predictability.
Comment by Sam — December 4th, 2007 @ 12:17 am[…] the makers of BBC iPlayer were initially distraught when I suggested, a couple of months ago, that their terrible product was re-defining the low bar when it came to […]
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